Meet Our Care Team

Meet Our Care Team


Dale Clock, Owner / President

Meet Dale Clock, a fourth generation funeral director, husband, father and grandfather. Dale is a graduate of both Muskegon High School and Northwestern University where he attended with a Naval ROTC scholarship. After Northwestern graduation, Dale served five years in the Navy and then returned home to attend Worsham Mortuary College. Following graduation from Worsham, he joined the family business that his great grandfather established in 1897 and was carried on by both his grandfather and father. Dale eventually took over the business from his father in 1997. Dale has one daughter, Kellie, who is a MSU grad working in Chicago and attending graduate school. When Dale isn’t working, you can find him playing his piano, acting in Civic Theater or rehabbing his 100 year old home.

Jodi M. Clock

jodiJodi is Dale’s wife and business partner. Although she and Dale have been married since May, 2006, they have worked together professionally while she was a sales representative for Forethought Funeral Planning. Jodi is a graduate of Battle Creek Lakeview High School and received her Bachelor’s and Master’s degrees from Spring Arbor University. She also holds several industry specific certifications. Jodi is the author of a book, “Navigating the Eldercare Journey….without going broke!” which was published in 2012. Jodi is also a Certified Pet Loss Professional who owns and operates this area’s only pet loss center and crematory, Clock Timeless Pets. Jodi has one son, Brett Wright, father of Gavin, a WMU graduate who owns and operates a sister company, Phoenix Crematory. You will find Jodi volunteering in the pet community, escaping to their cottage in South Haven or in her sewing room when she is not at the office.

Diane Ross

jodiDiane brings with her nearly 20 years of Real Estate experience. She has managed numerous corporate guerrilla marketing campaigns for national brands and has managed small businesses. Diane is certified in Pet Loss and Grief Companioning and is the Pet Director for Clock Timeless Pets.

She is the mother of two children, her daughter Tana who lives in Spring Lake, and her son Derek who is employed by Ford Motor Company in Dearborn.

When she is not working Diane enjoys her time as a Rotarian for the Spring Lake Rotary Club, serving on the Spring Lake Heritage Festival Committee and volunteering in the pet community.

Diane and her husband Eric reside in Spring Lake with their three dogs Ellie Mae, Lucky and Milo.